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Why Renting Is More Popular Among Young Adults Today

In recent years, renting has become increasingly popular among young adults. Many factors contribute to this shift in housing preferences, and understanding the reasons behind it can provide valuable insights into the evolving real estate market. These key factors have made renting more appealing to young adults today.

Financial Considerations

Financial flexibility is one of the primary reasons young adults opt to rent instead of buying a home. Buying a house involves significant upfront costs such as down payments, closing costs, and home insurance. The overall homeownership price includes property taxes, maintenance, and repairs. Conversely, renting often requires a smaller upfront payment and allows for more manageable monthly expenses.

 

According to an article published by MyMove, many young adults prioritize flexibility and prefer not to tie up their savings in a down payment. They may have student loan debt or other financial obligations, making renting a more feasible and frugal short-term option.

Lifestyle Flexibility

Young adults today often value mobility and the ability to explore different cities or job opportunities. Renting allows them to relocate quickly without the burdensome process of selling a home. Renters can choose housing options that suit their needs and adjust their living arrangements as circumstances change.

 

There is a strong desire for lifestyle flexibility among millennials. Many young adults prioritize experiences over long-term commitments and prefer the freedom to move as their careers or personal lives evolve. Renting allows them to adapt to changing circumstances without being tied down to a specific property.

Affordability and Market Challenges

The rising cost of real estate and stagnant wage growth have made homeownership less attainable for young adults. Property prices have outpaced income growth in many urban areas, making it difficult for young people to enter the housing market.

 

Young adults have faced numerous economic challenges, including stagnant wages, high levels of student loan debt, and an increase in temporary or gig-based employment. These factors have made saving for a down payment and meeting strict lending criteria more challenging, leading many young adults to choose to rent as a more viable housing option.

 

Renting has become popular among young adults due to various factors, including financial considerations, lifestyle flexibility, and affordability challenges in the real estate market. The ability to prioritize short-term financial goals, adapt to changing circumstances, and avoid the burden of homeownership has made renting an attractive option for many young adults today. As the real estate landscape evolves, understanding these shifting preferences can provide valuable insights for both renters and real estate professionals.

How to Find Good Real Estate Deals in Competitive Markets

The real estate market can be challenging and competitive, especially for investors looking for good deals. With so many investors vying for the same properties, finding opportunities that offer a good return on investment can be challenging.  

Work with a local real estate agent

A local agent will have a deep understanding of the market and will be able to help you identify properties that are likely to offer a good return on investment. They will also have access to off-market properties that may not be listed on popular real estate websites.

Look for distressed properties

Another strategy for finding good real estate deals in a competitive market is to look for distressed properties. These properties need repair or renovation and may be available at a discount. Distressed properties can be a good investment opportunity if you have the resources to repair or renovate them and bring them up to market standards.

Target niche markets

Another way to find good real estate deals in a competitive market is to target niche markets. For example, you could focus on properties in a specific geographic area or that cater to a particular demographic, such as students or retirees. By targeting niche markets, you can reduce the competition and increase your chances of finding good deals.

Use online real estate marketplaces

Online marketplaces, such as Zillow and Redfin, can be excellent resources for finding good real estate deals in competitive markets. These websites allow searches based on specific criteria, such as price range, location, and property type. You can also set up alerts to receive notifications when new properties that meet your criteria are listed.

Attend local real estate auctions

Real estate auctions can be another great way to find good deals in competitive markets. These auctions often feature properties that need repair or renovation and may be available at a discount. However, research before attending an auction and set a strict budget to avoid overbidding.

Network with other real estate investors

Networking with other real estate investors can be a valuable way to find good deals in a competitive market. By attending local real estate events and joining real estate investment clubs, you can connect with other investors looking to sell properties or who may have insights into off-market opportunities.

Be patient and persistent

Be patient and persistent when searching for good real estate deals in a competitive market. Finding a good deal can take time, and you may need to make multiple offers before finding the right property. However, staying persistent and keeping an open mind can increase your chances of finding the deal that meets your investment criteria.

Finding good real estate deals in a competitive market can be challenging but not impossible. By working with a local real estate agent, targeting niche markets, using online real estate marketplaces, attending local real estate auctions, networking with other real estate investors, and being patient and persistent, you can increase your chances of locating a good deal that offers a solid return on investment.  

 

Habits to Implement Into Your Real Estate Career

You’ll never stop searching for new ways to improve yourself. Doing the same things repeatedly won’t get you where you want to be.

You will start seeing positive results with these habits and tips once you implement them into your business.

Invest in Yourself

Investing in yourself means money and time. It’s also about taking advantage of the time that you have available. For instance, if you’re driving, you might return phone calls or listen to podcasts. Doing so will allow you to develop and improve your skills.

It would help if you tried reading a book related to your industry relevant to your current career. For instance, you can pick up a book about customer relations or business habits. These will expand your horizons and improve your skills in other areas of your life.

By learning more about your field, you can become an expert in it, which will help you distinguish yourself from the competition.

Be a Neighborhood Expert

When asked about a street, you should be able to provide the necessary information about its current condition and the status of its market.

When someone suggests a specific area or neighborhood, be prepared to provide suggestions at the top of your head. This is a vital part of being successful in your local market. Having this knowledge will allow you to make informed decisions when it comes to buying and selling houses.

Make a Plan

Agents also commonly raise a property’s asking price to get potential buyers’ attention. They believe that the home will sell for a higher price.

Before listing a property:

  1. Make sure you’re ready to close the deal. This will allow you to get the most out of the process.
  2. After answering the seller’s questions, get them to commit.
  3. Try to identify their primary concern or objection by asking a question specific to their situation.

Make sure to address their concerns directly. They might also want to wait and think about the deal.

Be Transparent

One of the most critical factors your clients want to know is the reason behind every action you take. Successful agents go the extra mile to show their work. They go into detail to explain all the possible scenarios and roadblocks.

Regularly communicate with your clients so that they can understand how you are negotiating.

Good Relationships

Strong relationships are vital to building and expanding your influence. It can help you get referrals and other crucial parts of your business.

Ask your past clients what their favorite parts about their new homes are and learn anything you can do better.

You can ask for a referral during the call, but there should be other focuses of the conversation. Instead, it should be a relationship-building exercise.

Old clients are vital to any business, and you should be aware of the industry’s top providers.

How Video Content Helps Realtors

Despite the various technological changes in the real estate industry, video is still a trend that will continue to benefit real estate professionals. According to multiple realtors, their profits have increased by 40% since they started using video marketing.

Why Home Sellers Want Video

According to a Property Online Tech Trends report, 73% of homeowners prefer to list their homes with a realtor who provides video content. Video is becoming the go-to medium for all types of content.

Zabisco and 3M claim that people can process visual information 60,000 times faster than text. It’s significantly easier for search engines to rank a website if it has video content. 

In addition to being more effective at attracting more viewers, video converts at a higher rate. This is because it allows real estate professionals to convey certain emotions in a way that is difficult to achieve with still images.

Increased Business

The increasing popularity and demand for video content have significantly impacted the real estate industry. 

One of the essential factors real estate professionals can consider when using video content is its ability to drive their personal brand. Aside from boosting the number of eyes on your listing, video content can also generate organic traffic.

Implix says an email with video content can generate a 96% click-through rate. A survey conducted by BombBomb revealed that 90% of its users found video to be more effective at keeping in touch with their clients. In real estate sites, video content leads to more inquiries, and all major websites have adapted to accommodate it.

Websites

In addition to being the first content potential buyers see on various real estate websites, video content has also become an integral part of the marketing strategy of many companies.

One of the most prominent real estate websites in the Mid-Atlantic region is BrightMLS. According to the organization, over $125 billion in real estate transactions are reported annually. Its vendors can upload their listing videos to the platform for free.

Sell More

Hiring a professional photographer is also essential in marketing your real estate business. Each video is a window into the property for the buyer. A professional will create the mood you need to increase sales. 

What to Expect for the Real Estate Market in 2023

The real estate market has changed drastically over the last few years. The pandemic brought a surge in demand for houses, followed by a freeze in the market as inflation and interest rates rose. That begs the question, what should we expect from the following year?

Most experts believe 2023 will bring a new semblance of normalcy. That means the market will settle down and return to more normal levels. Inflation should reduce or at least balance out, while interest rates will slow down. Let’s take a closer look at what to expect this year.

Housing Prices

Experts are quick to weigh in with their opinion on housing prices and values. Unfortunately, not all experts agree on this. For example, Realtor.com believes that housing prices will increase by another 5.4%, while Zelman believes the value will decrease by 5.1%. Ideally, these two extreme estimates will land in the middle, providing us with a stable market.

In other words, if we balance out the expert opinions on prices, it indicates little change. This means we’ll see a flat or neutral appreciation in 2023. This is good for sellers and buyers, as the market will not change drastically. 

Rate Lock-In Phenomenon

Mortgage rates hit a record low a couple of years ago, countering the current higher rates we’re seeing. This results in homeowners with a low rate (below 6% in most cases and below 4% in exceptional circumstances). That’s great for those homeowners, but they will unlikely consider selling their homes with an average mortgage above 6%. 

Homeowners are unwilling to give up their low mortgage rate in exchange for a higher interest rate. Some homeowners will sell regardless, either because of need or desire. But a large percentage will stay at their current home to wait out this shift.

Ironically, this is going to affect another market. Homeowners that wait out this shift may choose to work on home improvement projects. This will ultimately encourage a stronger contract market and increase home values – if done carefully. 

Reduction in Building

There will likely be a reduction in the number of homes built over the next year or two. Specifically, experts believe that builders will cut back on the number of new single-family homes they are constructing. Likewise, building permits will likely decline as homeowners settle in and wait for rates to change. 

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