Author: W Darrow Fiedler Page 5 of 12

Ways to Get Organic Leads as a Realtor

On November 9, 2022

Every industry has unique tactics and requirements for getting things done. This is especially true for realtors, who must handle several elements of their own business. One such concern is generating organic leads as a realtor.

It can be challenging to create these leads, especially at first. It takes time and practice for them to feel more comfortable and organic. However, once you get the swing of things and establish a pipeline of leads, you’ll have no problem succeeding in the industry.

Networking

One of the most important things for any realtor to consider is networking. Networking can easily generate the most leads and should never be overlooked. Neighbors, coworkers, friends, etc., can all help generate word-of-mouth advertising. Each new professional connection you create introduces new opportunities.

In other words, to create a base for organic leads, you have to network. There’s no way around it, so get it done. If networking is intimidating for you, take some time to research tips & tricks. This will help you understand your strengths and weaknesses.

Branding

You’ve likely heard the term branding regarding a company’s image – but personal branding is something to consider. A strong personal brand can generate leads while you sleep if done right. How? Your name will be out there, traveling out (by word of mouth, advertising, and other branding techniques), even without your active participation.

Put another way, the better your personal branding strategy, the more consistent your work can be. People will approach you with work, creating more organic opportunities to follow through.

Referrals

Never underestimate the value of a good referral. They’re like gold, showcasing your talent and reliability to potential clients. Referrals come in many forms. For example, it may be a comment from a past client on your website. Or it may be an associate forging a connection between you and a prospective client.

Don’t forget always to show appreciation for these referrals. Especially the ones that have gone above and beyond for you. Encourage this behavior by sending them a thank you note or showing appreciation.

Social Media

Finally, don’t forget about social media. Social media is a powerful tool, with varying effectiveness depending on your goals and utilization. When using social media to generate leads, be sure you’re picking the right platform for your goals. For example, you don’t want to be on TikTok if you’re looking for leads in older generations.

Finding your stride with social media marketing may take a minute, but once you’ve nailed it, the leads will come in. Just keep working on it and be willing to adapt your strategies.

What to Do to Save for a Down Payment

By W Darrow Fiedler

On October 15, 2022

In Finance, Real Estate

You’ve probably saved up for a new car or jewelry, but one of the most important things you can do to improve your financial situation is save for a down payment on a home. It can be hard to set aside a large amount of money for a down payment, especially if you’re a first-time homebuyer. However, following these simple strategies can easily hit your target.

Automate Savings

One of the most critical factors you can consider when setting aside a large amount of money for a down payment is automating your savings. This can be done through several different methods, such as direct deposits and recurring transfers.

Minimize Spending

Before you start saving for a home, you must have a good understanding of your current budget. This will allow you to make adjustments and reduce your spending temporarily. For instance, you can stop buying new clothes for a couple of months.

Increase Income

One of the best ways to increase your savings is by increasing your cash flow. If you feel confident about your current job performance, ask your supervisor about possible promotions or negotiations for a raise. After receiving a raise, direct the new money to your savings.

Another effective way to boost your income is by working a side job. This can be in the gig economy, or it can be in the form of a small business, such as selling products on an online retailer, Etsy. You can also work at a restaurant or shop part-time.

Eliminate High-Interest Debt

Getting into debt can make it hard to set aside a large amount of money for a down payment. One of the most powerful ways to reduce debt is by getting rid of high-interest debt. Refinancing your loans can lower both your interest rate and monthly payments and free up cash in your monthly budget.

Research Assistance Programs

First-time homebuyers can take advantage of various national and local programs that provide down payment assistance. For instance, through the HomeReady Mortgage program of Fannie Mae, you can make a down payment of only 3%.

Consider Retirement Funds

If you’re contributing a large chunk of your income to your retirement accounts, you may want to redirect some of it to your home savings. First-time homebuyers can take out an IRA for a down payment of up to $10,000 without penalty. Before doing this, make sure that a tax professional reviews the details.

Fall 2022 Interior Decoration Trends

By W Darrow Fiedler

On September 15, 2022

In Finance, Investing, Real Estate

The era of the 1970s is back, and historically speaking, we are on track. As we enter the fall season, it’s clear that the 1970s are getting a more organic and cozy update. This is evidenced by the abundance of retro-inspired furniture and the vibrant and earthy colors that make their way into homes. We’ve identified the most prominent trends that will make their way into the home decor of 2022.

Bright 70s Palettes

The 1970s brings back the era’s feel with a wide range of colors and textures. The colors and textures used in this trend include mustard yellow, hunter green, and bamboo.

The trend that’s been making its way through the interior design world in the past couple of years is the green-based design trend. The muted sage variation is an excellent color for any room.

Fringe

The revival of the fringes is one of the most prominent home decor trends of the 1970s. The trend started even before the outfits worn by Elvis Presley became famous. It was also a familiar presence during the 1970s.

Adding fringe accessories to your home in small increments can bring this look into your house. For instance, you can add this look to your rugs and carpets. You don’t have to go overboard with this addition. To achieve this look, keep it simple and maintain a minimal yet elegant look. You can also add fringe accessories to your home by combining them with functional pieces such as mirrors.

Decorative Plates

Another exciting home decor trend celebrities are currently in love with is the use of plate walls. This looks great in both formal and informal spaces. The possibilities are endless with the help of plates.

This season, we’re seeing a variety of styles featuring hand-painted plates mixed with more modern offerings. This combination of styles is very visually stimulating. Having vibrant and playful plates can help balance the elements of the home.

Checkerboard

In 2022, checkers are making a big appearance all across the country. This look is sophisticated and elegant, from sleek black and white floors to timeless accessories. For autumn, this trend is expected to take a more muted approach.

A simple yet vibrant pattern like a checkered can add a bit of fun to a room. However, this look requires a lot of vision and restraint. You should avoid feeling like you’re in the circus. If you’re planning on adding this look to your home, try incorporating it into various accessories, such as vases and ceramic mugs.

Dark Woods

Blonde wood has been a popular design trend for the last few years. It was closely associated with the rise of Nordic-inspired designs still in use today. This trend is expected to shift this year and feature darker wood tones and moody paint colors.

If you’re a fan of white lacquer furniture, you’ll notice that the wood finishes are replacing the traditional white cabinets and tables this season. The use of dark wood is also seen in various areas of the home.

Tips for Entering Real Estate Development

By W Darrow Fiedler

On August 15, 2022

In Finance, Investing, Real Estate

There are many barriers to entry when it comes to real estate development. Most of the time, people are not ready to commit to a project due to a lack of knowledge about the various factors that affect real estate development.

Construction of real estate projects can take years, and they usually take a lot of planning and preparation. Even though it can be lucrative, the industry can be very challenging. Due to the fast-paced nature of the business, developers often face unique challenges that keep their operations fresh. Before jumping into the field of real estate development, there are several factors to keep in mind.

Partner with a Mentor

No matter how good you are at technical knowledge, you will need help to operate in the field successfully. Many of the skills that developers use in their projects are learned through failures. Having a mentor can help speed up the learning curve and help you avoid getting stuck with a massive loss on your first few projects. Each deal is different, and each decision point has to be considered carefully. One of the most critical factors a mentor can help you with is navigating through the various decision points involved in real estate development.

Connect with Professionals

Getting a network is also essential to become a successful real estate developer. As a developer, you will rely on the guidance and expertise of third-party consultants during the entire process. A strong network will help you connect with the right people and deliver the best possible service. Usually, you’ll want to work with multiple professionals, such as a general contractor, a civil engineer, a land-use attorney, a lender, and a surveyor.

Make a Plan

Many aspiring real estate developers ask where to start when entering the industry. One of the first steps in becoming a successful real estate developer is establishing a geographic focus. This will allow you to avoid getting stuck in the middle of a multitude of regulations when it comes to developing projects. Before starting a project, you must identify the type of building you want to make. A clear understanding of the type of building you want to make will allow you to focus on the most critical areas.

Set Goals

Getting overwhelmed by the endless tasks that come with real estate development can be a common problem. In addition to finding suitable land at a reasonable price, you’ll also need to secure the necessary financing and develop the property through the eventual disposition. Having a set of goals will help you keep track of your progress and ensure that you’re on your way.

Research the Market

Before you start working on a project, you must identify the building that you want to make. Having a clear understanding of the local property market will allow you to start developing successful projects. Before you start planning a project, it’s vital that you thoroughly research the area to determine the factors that will affect the development of the property.

This step will allow you to collect valuable data to help you develop a successful development plan. Having the necessary data will allow you to make informed decisions and maximize the potential of your project.

Must-Read Books For Real Estate Agents In 2022

By W Darrow Fiedler

On July 8, 2022

In Real Estate, Welcome

The best real estate books are those that inspire you to reach your goals and become an even better realtor. They provide a variety of effective techniques and advice that will help you connect with your customers and improve your day-to-day processes. Besides being able to provide you with advice, real estate books also offer valuable lessons that the authors have learned from their own experiences. If you’re looking for inspiration from people who started at the bottom and became successful real estate professionals, check out some of these great books on real estate.

Real Estate Success In 5 Minutes A Day – Karen Briscoe

Many real estate professionals share the same daydream: “If I only had a few more minutes each day, I would be able to improve my sales and marketing skills”. According to Briscoe, all it takes to become a successful real estate agent is five minutes each morning. How do you spend those 5 minutes you ask? By reading one of the 365 chapters of this book each day, for an entire year.

The Sell – Fredrik Eklund

One of the most prominent real estate professionals in the country, Eklund is known for his unique and entertaining behavior on the hit Bravo show “Million Dollar Listing New York.” In his book, he shares his top tips for becoming a successful real estate agent. The book also features a variety of advice on how to build a strong and effective relationship with clients and earn a good reputation.

Laugh Your Way To Real Estate Sales Success – Cathy Turney

In her award-winning book, Turney shares her thoughts on the humorless world of real estate, showing how funny the industry can be. Unlike the other books that claim to have the “how-to-make-a-million” advice, Turney doesn’t provide the same level of advice. Instead, she shares her thoughts on the little moments that real estate professionals encounter every day. In her book, Turney talks about her journey from being a sales rep to becoming one of the top real estate agents in the country. She also shares her experiences and advice that will help other real estate professionals succeed.

The HyperLocal HyperFast Real Estate Agent – Daniel James Lesniak

In his first year as an agent, Lesniak was able to close over twenty million dollars in deals. He was able to accomplish this through his hard work and dedication, and he shares his strategies and advice in his book “The HyperLocal HyperFast Real Estate Agent.” One of the most important factors that real estate professionals should consider when it comes to becoming a successful agent is mastering the art of local marketing. Lesniak shares his strategies and advice on how to improve his sales and marketing techniques. He also shows how to use a segmentation and positioning process to effectively target his clients.